33Visual is a full-service corporate visual communications studio specializing in photography, motion and graphic design solutions for companies everywhere.
Each new project collaboration brings a fresh visual perspective and a humanistic approach to telling stories that impact our corporate clients, and their end-consumers. 33Visual’s ability to showcase major impact issues within the areas of sustainability, natural resources, and other global corporate market segments, projects a relatable and human voice to what can often be complicated subjects.
We are passionate about telling stories with a unique, creative approach using original visuals so that our clients fully convey both their global, and local objectives for communication. We give context to complex ideas with a specific point of view–from the heroism of a miner coming home after the night shift, the beauty of a sunset reflected at an industrial facility; the simplicity of a chemical process in a test lab; and the marvel of an aerial view that shows artful design not often seen in “corporate” photography. Our broad location and production experience allow us to take-on logistically difficult projects that often include large equipment, sprawling industrial complexes, and sensitive environments.
33 prides itself on a tack-sharp and intuitive directorial style for creating naturalistic visuals with real people – that bring home big ideas. From the corporate boardroom to a local taco stand.
We are part of the story, and we are passionate about telling it.
33Visual is an award-winning company, internationally acclaimed by organizations such as the ARC Awards and the NAIC Awards; a member of ASMP, of AIGA, and an active contributor to Getty Images and Global Photo Associates.
The partners and their work team have a long professional career in the United States and Mexico, and they have developed projects in over 10 countries.
Martin has photographed and filmed projects in over dozen countries, and he’s one of the few photographers in Mexico represented by Getty Images Corporate Assignments and by Global Photo Associates. His commercial assignments have been lauded by hundreds of clients, who return to 33Visual year after year for one-stop visual communications solutions that are original and creative - with a naturalistic approach to capturing the human condition in and out of the workplace. His graphic and compositional sensibility, plus a world-class production team makes for memorable...and effective, imagery. world-class. His art photography has been exhibited in the United States, Mexico, the Netherlands, and Russia. The UNAM Institute for Aesthetic Research has a repertory of his work, and he’s one of the few image-makers that has had a solo exhibition in the Universum, Science Museum. He is a content consultant for Photoshelter, Getty Custom Content, and ThinkTank Photo. Martin is the chief collaborator and communication consultant for all the firm's clients and their creative endeavors, leading successful major projects all over the world.
consults for Photoshelter, for Getty Custom Content, and ThinkTank Photo.
Martin Vargas
Founding Partner and Storytelling Director
Gladys began her graphic design studies at the UAM Azcapotzalco University near Mexico City. Prior to her founding 33Visual, she was a member of the Carrillo Gil Museum, where she developed communication systems for national and international design (art?) exhibitions. Her participation in the establishment of 33Visual led her to develop a workflow and a project development system that is still being used and perfected. Among the projects she has collaborated on, was the ADC Global Creativity subsidiary c in Dallas, TX, a company whose clients include: Grupo Bimbo, Alpura, Unilever, Nasher Sculpture Center, among others. Gladys has produced several documentary films in countries such as Argentina, Brazil, Chile, the United States, Canada, Mexico, and the United Kingdom. Many were for Global companies such as Coca Cola International, Platinum Group Metals, West Kirkland, Monsanto, Phosagro and more. As a knowledgeable and experienced executive in the field of communications, she has been a regular public speaker at the Houston Gateway since 2016.
Gladys Campero
Founding Partner and Creative Director
Rafael came to 33Visual with an impressive pedigree as a product photographer in his own independent business originally freelancing with 33. He brought a keen and discerning eye to the studio-always searching for new and alternative takes to straightforward product photography. His collaborations with several advertising agencies such as Z Publicidad, FCB, Alazraki, and TERAN TBWA, and others impressed the team at 33, and soon he joined the group as Partner.
In addition, Rafael has had the privilege of collaborating as a photographer in projects across the US. Along with his partners, he has served as a judge in several international competitions, such as the ARC Awards, the Mercury Awards, and more. For over 15 years, he has overseen post-production for all images from 33Visual, watching over levels, contrasts, and overall technical and compositional elements to create spectacular imagery. He’s currently an honorary judge at the ARC Awards, a recognition of his merit in global, corporate communication.
Rafael Monroy
Partner and Audiovisual Production Manager
As a founding member of 33Visual, Luis's capabilities as a born researcher have driven him to constantly refresh his approaches to art direction, and graphics, so that the graphic content he produces for our clients reflects the cutting-edge and most current technologies for visual communications.
Luis has a graphic design degree from the UAM Azcapotzalco University, a Masters in Marketing from UB de Barcelona, a Marketing Master’s degree from ITESM, a Technical and Specialized Translation diploma from UNAM, and is currently a Ph.D. candidate at the University of Houston. His interests in messaging and symbolism, as well as an artful aesthetic to his work, makes him an extraordinary Art Director.
He was a founding member at 33Visual, and he has since been considered the “Consigliere” due to his pragmatism and experience.